Influencer culture is prevalent across all social media platforms, offering a relatively new and powerful marketing channel for brands. It’s…
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Four steps to take the heat out of a cease-and-desist letter
It’s the correspondence that no one wants to receive: a cease-and-desist letter, informing the recipient that they are infringing Intellectual…
Read MoreUse it or lose it: maintaining your trade marks
Once your trade mark is registered, you cannot become complacent and assume that it will remain in force for the…
Read MoreThe story of two bulls locking horns
If a drink can give you wings, it can also make you land in formal court proceedings over a perceived…
Read MoreGiving notice: enforcing your IP rights when an employee leaves with more than their P45
A resignation letter has been submitted. The Director, who joined the business in its infancy and has been part of…
Read MoreA snowstorm in a gin bottle? M&S IP strategy outmanoeuvres Aldi
As many will already be aware, M&S and Aldi recently called a truce in the viral dispute involving the M&S…
Read MoreWhen innovation becomes mainstream: the rise of branded EV batteries
With the scope of patentability narrowing by the day, the Intellectual Property (IP) protection companies afford their batteries will soon…
Read MoreSafeguarding creativity: the fundamental principles of IP
Intellectual Property (IP) always seems to pique media attention. In 2022, brands such as Red Bull and Zara hit the headlines…
Read MoreUK IPO announces address for service changes with immediate effect
Background The UK IPO’s approach in handling communications arising out of third-party actions filed against UK trade mark and design…
Read MoreWhen M&A goes bad: overlook IP due diligence at your peril
According to a Harvard Business Review article, “Deal making is glamorous; due diligence is not”. Do you think this is…
Read MoreAs skinimalism grows in popularity, what does this mean for your brand?
Skinimalism: the term coined to describe a growing trend where consumers choose to adopt a pared down, simple routine which…
Read MoreEnsure that this festive period is merry and bright for your brand
Even in tough trading times, which many are currently experiencing, retailers still expect a significant increase in spending during the…
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